Lala SEO puts your SEO in one place. Audit your site for what holds pages back, then see what it ranks for, which pages bring in visitors, who you compete with, who links to you, and whether AI assistants mention your brand.
Find what is quietly keeping your pages out of search. 101 checks across indexing, canonical tags, titles, structured data, international tags and speed — with real-user Core Web Vitals when you ask for them, whether your schema matches what the page actually says, and whether you meet Google’s stated conditions for AI Overviews. Every finding is re-tested on your live page and explained in plain English.
How to run an SEO audit →See what you rank for today, and what you could rank for next. Every keyword your site ranks for, with its position and monthly search volume; keywords within reach of your site’s own strength; ideas for any topic you have in mind; how your positions have moved over time; and a position check for the searches you choose.
Explore keywords and rankings →Spend your time on the pages that already pay. Which of your pages bring in search visitors, set beside the technical faults found on those same pages — so you fix what costs you most, rather than what is easiest to fix.
Find your high-traffic pages →See the searches your rivals win and you do not. The sites turning up in the same searches as yours, the keywords they rank for and you miss, and what their page covers that yours leaves out — down to the individual page.
Start a competitor analysis →Know who links to you, and stop losing the links you already have. Who links to your site and how strong each link is, plus the backlinks now pointing at pages that no longer work — which a redirect can win back.
View backlinks and broken links →Be there when the answer is written by an AI. Whether ChatGPT, Gemini and other assistants name you when asked real questions about your subject, where your brand is mentioned across the web and whether those mentions read positively, and how your Google Business Profile looks to someone searching locally.
Measure your AI visibility →A hundred-page site takes about a minute. No account needed to run one; an account keeps your history so you can see what you fixed.
Every finding is re-fetched from your live page and confirmed before you see it. Anything we cannot confirm says so instead of being presented as fact. A report full of maybes dressed as certainties is worse than no report.
Lala, our AI, explains each finding in plain English: what is wrong, what it costs you to leave it, and how to fix it — naming the tag, the file or the setting. Where one template edit fixes hundreds of pages, it says so.
No opaque health score of our own invention. 48 of our 101 checks cite Google’s own documentation and link the page they come from, so you can read the rule yourself; the rest are long-standing technical practice, and the report says which is which. We are not affiliated with Google and cannot see inside its ranking systems, so we make no ranking predictions. The keyword, backlink and competitor figures come from our search data provider, measured from outside your site, and are estimates rather than Google's own numbers.
